In another encouraging sign for hiring demand for Information Technology candidates, I have seen multiple examples of Sales Engineering managers loosening their requirements for new hires, and looking outside their traditional talent sources for exceptional candidates.
A number of recent searches have cropped up where companies hiring sales engineers have been asking for candidates outside of traditional pre-sales support roles, such as post-sales account manager, project managers, and product delivery/implementation types. Even technical trainers and some sales reps with the required technical depth. This openness means that hiring managers are exhausting the pool of available strong candidates, many of whom have simply withdrawn from interviewing for new jobs because they are making or exceeding their sales targets (and the accompanying commissions) and have a strong pipeline of sales prospects for quarter-end/year-end sales accelerators (where the scores can really change!) as well as for Q1 2012.
A window of opportunity has opened for external and internal candidates in highly-technical customer-facing roles to leverage the mix of technical depth and personal communication skills and land a lucrative Sales Engineering position, even from outside of a particular firm.
If you are looking to make a transition into Sales Engineering but don't know where to start, LOOK HERE. Our Telecommunications, Applications, Information Security and Systems Integrator customers are hiring aggressively, and I foresee this trend continuing.
Just make certain that you have a strong technical base in the product or services area that the hiring firm when you apply. Technical and market domain knowledge, as well as a strong personal presence, and communications skills (for product demos, webinar, presentations, RFPs, etc.) are the ingredients for successful Sales Engineer.
We are excited to announce that our friend Ilissa Miller has launched her own agency, introducing iMiller Public Relations (iMPR). Daniel Sullivan introduced Ilissa to the telecom arena, and helped launch her fifteen year career as a proven leading tastemaker in the industry.
Ilissa provides a different perspective than your average marketing consultant by filling the need specifically for the telecom industry to every integrated marketing aspect of a company. The key differentiator in Ilissa’s business acumen is that she has a proven insight and understanding of the telecom industry. She calls herself “a translator” between technical speak and business speak with the ability to break down the telecom industry and build it up through marketing that everyone can understand.
"This is such an exciting endeavor for me. I truly love what I do," Ilissa Miller, CEO iMPR says, "Couple that with relationships that run deep and far, it is both heartwarming and exciting to create this new venture that can provide the strategic vision that many telecom and IT marketing departments need. Our goal at iMPR is to deliver our clients messages in the most effective and broadest ways possible."
iMPR is more than just public relations, it’s your outsourced partner for PR, marketing and business strategy that will get your business noticed and heard. Newly founded in 2011 by Ilissa Miller, a telecommunications industry veteran, iMPR offers industry insight to help propel your messages, brand and products to the next level. With clients like Global Capacity and FiberMedia, her new venture is expected to grow exponentially in the coming year.
Key areas of service include the development of a comprehensive and strategic marketing communications plan that encompasses press releases, case studies, media outreach, speaking opportunities, award submissions and social media outreach. With your core communications effectively deployed, your marketing efforts will fall in place. Your messages will be integrated throughout your entire organization from your website to sell sheets, brochures, advertising campaigns, promotions and implemented at tradeshows, conferences, corporate events and beyond.
Ilissa is located in the New York City metro area, but has clients stretching from London to California.
Looking for this kind of service for your company?
CEO, iMiller Public Relations
office: 1 866 307 2510